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CES2007
De www.xbox-scene.com
Xbox 360 and Microsoft TV: Together Expanding the World of Games and Entertainment
In a move that will combine the power of Xbox 360 with Microsoft TV IPTV Edition, Bach provided an early look at a new service, IPTV on Xbox 360. The offering is expected to deliver world-class TV experiences such as digital video recording capabilities, with gaming, movie viewing, and even voice and video communications. Tapping into an expanded set of entertainment experiences, users will be able to watch their favorite sporting event live while chatting with their friends, for example, or participate in a match on Xbox Live® while they record a TV program in the background. IPTV on Xbox 360 is expected to be available to consumers by holiday season 2007 and will be offered by providers that are deploying TV services based on the Microsoft TV IPTV Edition software platform.
"Our goal is to make entertainment more personal, more interactive and more social," Bach said. "IPTV on Xbox 360 and Xbox Live are powerful examples of ways we are bringing together the worlds of gaming, TV viewing and community to make it easy for people to access and discover their favorite content and share their personal experiences with the communities they are part of."
Microsoft TV IPTV Edition continues to strengthen its position in the market with deployments under way with five of the world's largest service providers and trials with 11 additional companies, representing a footprint across 14 countries on four continents.
Bach also showcased the strong momentum behind Xbox 360 and highlighted the company's success in delivering high-definition viewing experiences with HD DVD. Exceeding expectations by hitting the 10.4 million-console-sold mark this holiday season, Xbox 360 is the leading next-generation games and entertainment platform. It is also the largest social network in the living room, with 5 million Xbox Live members.
In addition, strong sales of the Xbox 360 HD DVD Player and strong demand for downloadable movies and television programs are a clear indication that increasing numbers of consumers see Xbox 360 as an ideal device for connecting to a broad range of entertainment experiences. In just over a year, people have downloaded more than 100 million pieces of content to their Xbox 360 consoles, which include game content, television shows and movies.
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Read the whole press release here.
Another press release from CES about the Video Marketplace expansion:
Video Microsoft CES 2007: http://video.google.com/videoplay?do...ocidfeed&hl=nlContent Providers Validate Xbox Live as One of the Top Distributors of Online Entertainment Content
The surprise entertainment hit of the holidays wasn't in theaters; it was in the living room. With more than 1,000 hours of premium high- and standard-definition content available, Microsoft Corp. announced today at the 2007 International Consumer Electronics Show (CES) that Xbox Live® Video Marketplace became a clear leader in the distribution of online entertainment content. In just two months since the launch of the service, the Xbox Live community has been given access to top high- and standard-definition content, from top partners CBS Broadcasting Inc., MTV Networks Co., Paramount Pictures Corp., Turner Broadcasting System Inc., Ultimate Fighting Championship and Warner Bros. Home Entertainment. Xbox 360 is again leading where it counts, as the only next-generation console offering downloadable high-definition TV shows and films in the U.S.
Microsoft Announces Lionsgate as Newest Content Partner
On stage at CES, Microsoft also announced today a new partner for Xbox Live Video Marketplace. Lionsgate will be bringing a lineup of high-definition films to the service in the coming year. Films such as "An American Haunting," "Blair Witch Project," "Crank," "The Descent," "Employee of the Month," "Hard Candy," "Ninth Gate," "The Punisher," "Requiem for a Dream," "Saw III," "See No Evil" and "Stir of Echoes" will be available for download on Xbox Live Video Marketplace in high definition in 2007.
"This partnership is great for Lionsgate. The Xbox gamer is the same moviegoer who wants to watch "Saw III," or "Crank," said Jon Ferro Exec Vice President of Lionsgate. "That is why we are so thrilled to bring Lionsgate films to Xbox Live Video Marketplace. Bringing our content to this audience makes perfect sense and reflects our commitment to remain at the cutting edge of content distribution to new media platforms."
Xbox Live: A Leading Online Provider of High-Definition Content
Xbox Live, the only online social network in the living room, is a thriving community of more than 5 million members who have the ability to download a wealth of high-definition games, television and movies. On Xbox Live, the largest online distributor of high-definition content by volume, the vast majority of subscribers choose the high-definition version of media when given a choice between a standard- or high-definition download on the network.
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